Altavia heading for a POPAI Award !

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A year ago and for the first time, the Altavia Instore team presented three of their POS displays to the jury of the POPAI Awards, at the 2015 Marketing Point of Sale fair. An initiative that paid off, as two of their creations were rewarded with a trophy.
And success is in the cards again this year, since in June, Altavia will be rewarded for their Mondelēz “Milka Easter 2015″ display stand, which has been nominated in  the” Food – temporary animation ” category.

 

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“This is a high value-added project» says Delphine Hervé, the POS designer in charge of the project, “its visual impact is very strong.” The massive carrousel-topped Milka cottage has in deed everything to get noticed, and this is not for no reason: ” Milka’s will was to stand out from the others. ” says Account Manager Sophie Vaux.

 

An ambitious project which the team logically chose when it came to decide which displays to present at the POPAI Awards 2016.

 

“This stand meets all clients’ requirements, both in terms of price and impact,” says Sophie Vaux.
According to Jean-Marc Gerin, Project Manager, “the small detail that could make the difference” may be “the perfectly autonomous engine carousel, allowing a 360 ° visibility” of Milka’s  flagship product: the boiled egg.

 

Will the impressive display enable Altavia to win the golden award? The answer will be given on June 16th  at the POPAI awards ceremony, at the Pavillon d’Armenonville in Paris!