Tell us about yourself
I’m Andreas Kraushaar, born and living in Germany. Besides my work at Fogra, in my spare time I’m a passionate football referee – the perfect combination, as it’s all about neutrality and rules, both on the pitch and at Fogra.
Your role at FOGRA
I have been departmental head for prepress technology at Fogra since 2001. My work focuses on ICC colour management, colour image processing and image quality evaluation, especially in digital printing, and 3D printing.
What is the TC130 committee and what is your role?
ISO TC 130 (Technical Committee – Graphic Technology) represents the international standardisation body for the printing industry and consists of a group of international experts working in the fields of terminology, prepress, printing, post-press, climate neutrality, materials and certification who meet about twice a year. This year, for example, we had conferences in Hong Kong in the spring and in Levi, USA, in the autumn. I’m the convenor for Working Group 3 (Process control and related metrology).
The ISO News section on the Fogra website offers all those who are interested an up-to-date overview of all the relevant developments regarding the printing industry.
What do you think of standardisation and why is it so important?
Working on ISO standards is a long-term investment on the part of Fogra, but for any individual ISO project/standard there is some sort of member interest supporting this. Contrary to many other organisations that focus on proprietary or national standards we prefer to do things the hard way, with lengthy discussions and reaching consensuses with international experts but then having this internationally agreed upon reference to base our FograCert services on.
Can you tell us a little about PSO?
This is the piano I’ve learnt to play since I started at Fogra. My former boss and lifelong mentor was Dr Fred Dolezalek – the father of PSO, I would say…
PSO (Process Standard Offset) is a system for creating optimal, stable and reliable print products in accordance with the international ISO 12647 series of standards. It was developed and standardised internationally by Fogra in cooperation with the German Print and Media Associations (bvdm).
It outlines an industrially oriented and standardised approach for manufacturing print products, from data collection to the final print product.
In order to cope with the strong international demand for PSO (ISO 12647) certification, Fogra runs a programme in non-German-speaking countries through which qualified partners help print shops to obtain the valuable certification. Our PSO certification partner carries out the on-site certification procedure, whilst Fogra and the bvdm evaluate the work and issue the certificate.
What is your vision of the future for print industries?
It’s not going to be a walk in the park, I guess. There are great opportunities and niches but it will be a lifelong challenge to keep up the pace – stick with Fogra to keep up with the frontrunners.
The objective of Fogra Forschungsinstitut für Medientechnologien e.V. (Re- search Institute for Media Technologies) is to promote print engineering and its future-oriented technologies in the fields of research and development, and to enable the printing industry to utilize the results of this activity.