News

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Top stories

Top stories

Green web needs to happen

Green web needs to happen 2117 887 Altavia

Climate warming, increasing weather anomalies and intensification of disastrous natural events is now part of our everyday reality. It is our behavior and decisions that will determine the further development…

Altavia Blue Lions Integrates the master group agencies

Altavia Blue Lions Integrates the master group agencies 1920 1280 Altavia

Altavia Blue Lions, the pan-African digital communication agency of the Altavia Group, specialising in commercial communication for retailers, announces the acquisition of the Master Group agencies. The integration of this…

Saint Glinglin’s Day: a holiday to celebrate retail in France!

Saint Glinglin’s Day: a holiday to celebrate retail in France! 480 546 Altavia

Altavia is the initiator of the new French retail holiday: Saint Glinglin’s Day. Unlike other events whose sole purpose is to knock down prices, the aim here is to celebrate…

Altavia travel retail dubai london shanghai

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation.

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation. 1140 760 Altavia

Present times are challenging the travel industry and more than ever, hub operators, retailers and brands need to make informed decisions and innovate to optimize their investments. By bringing different…

Green web needs to happen

Green web needs to happen 2117 887 Altavia

Climate warming, increasing weather anomalies and intensification of disastrous natural events is now part of our everyday reality. It is our behavior and decisions that will determine the further development…

Altavia Blue Lions Integrates the master group agencies

Altavia Blue Lions Integrates the master group agencies 1920 1280 Altavia

Altavia Blue Lions, the pan-African digital communication agency of the Altavia Group, specialising in commercial communication for retailers, announces the acquisition of the Master Group agencies. The integration of this…

Saint Glinglin’s Day: a holiday to celebrate retail in France!

Saint Glinglin’s Day: a holiday to celebrate retail in France! 480 546 Altavia

Altavia is the initiator of the new French retail holiday: Saint Glinglin’s Day. Unlike other events whose sole purpose is to knock down prices, the aim here is to celebrate…

Altavia travel retail dubai london shanghai

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation.

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation. 1140 760 Altavia

Present times are challenging the travel industry and more than ever, hub operators, retailers and brands need to make informed decisions and innovate to optimize their investments. By bringing different…

Latest news from the group

Latest news from the group

Insights from our retail experts

Les insights de nos experts retail

Le succès fulgurant du paiement mobile
[CHINA] The dazzling success of mobile payment 1570 961 Altavia

[CHINA] The dazzling success of mobile payment

  In China, technological advances in mobile payment have developed hugely in only five years. Electronic wallets are quick, secure and free to use, and today 450 million people in China are taking advantage. Wallets are an excellent way for brands and labels to find out everything (or nearly everything!) about their clients’ habits and…

S-Commerce
S-Commerce: The return of the local shop. 1455 920 Altavia

S-Commerce: The return of the local shop.

  Ask around you, the major difference between stores and shops is the relationship between consumers and sellers. The brands have invested social networks to provide advice and recommendations, while working at the point of sale to streamline the purchasing process and personalize the experience through customer knowledge.   However, despite their efforts and, except…

carte de fidélité connectée
Are Connected Loyalty Cards a Step Forward or Backward? 1678 1119 Altavia

Are Connected Loyalty Cards a Step Forward or Backward?

  Are they an enduring innovation or a temporarily trendy idea? Do they benefit customers or are they just another technological gadget? Each month, Bruno Auret, an expert on digital commerce and the founder and CEO of Blackwood Digital, takes a critical look at digital innovation in retail.   This month, he has chosen to break…

AND THE WINNERS OF THE 2015 SHOPPER VALUE® AWARDS ARE… 605 403 Altavia

AND THE WINNERS OF THE 2015 SHOPPER VALUE® AWARDS ARE…

…Auchan and Apple, elected by their french clients ! For the 36th edition of the LSA Innovation Awards, ShopperMind, Altavia group’s research laboratory that investigates and forecasts trends in consumption, rewarded Auchan and Apple of the “Trophée de la Valeur Shopper” ( Shopper Value Award). Since 2010, the barometer of Valeur Shopper  measures the quality of…

convenience store
CONVENIENCE STORE FORMAT IS DEAD ALREADY IN CHINA… 960 720 Altavia

CONVENIENCE STORE FORMAT IS DEAD ALREADY IN CHINA…

The convenience store format is dead… welcome to the “INSTANT convenience store” 即时便利. After the siamese cat from TMall, the blue hippopotamus from Hema, the white dog from JD. com, the koala from Kaola m-commerce site, here comes the friendly brown ape with his cap 猩便利 (xingbianli).   This four month-old new born ape has…

Faire simple, il n’y a rien de plus compliqué
Keeping it simple couldn’t be more complicated! 1789 802 Altavia

Keeping it simple couldn’t be more complicated!

In a world that is changing faster and faster, the consumer evolves right before your eyes. Many marketeers have been pulling their hair out trying to find a way to reconnect with this new consumer. What if the solution was as old as time? It’s all in your head Before delving into marketing considerations, we…

Innover pour légitimer
Innovation is credibility, innovation is magnetic. 1677 1119 Altavia

Innovation is credibility, innovation is magnetic.

  Innovation is at the heart of business today. From Uniqlo to Jimmy Fairly, companies are innovating in terms of their products, business models and services in order to attract and satisfy increasingly demanding customers navigating a commercial ecosystem that is constantly flooded with new offerings. As a result, brands are forced to innovate in…

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